品牌简介 Hermes早年以制造高级马具闻名于法国巴黎,及后推出的箱包、服装、丝巾、香水、珐琅饰品及家居用品,令品牌更全面多样化。 让所有的产品至精至美、无可挑剔,是Hermes的一贯宗旨。Hermes拥有的14个系列产品,包括皮具、箱包、丝巾、男女服装系列、香水、手表等,大多数都是手工精心制作的,无怪乎有人称Hermes的产品为思想深邃、品位高尚、内涵丰富、工艺精湛的艺术品。Hermes精品让世人重返传统优雅的怀抱。 Hermes品牌形象建立于其一贯的高档、高质原则和独特的法兰西轻松风格,在此基础上融入流行因素,这正是产品永具魅力的原因。保持经典和高质,将一流工艺的制作、耐久实用的性能与简洁大方和优雅精美相结合,Hermes不但是身份、地位的象征,而且也被誉为能够让你一生永不落伍的时尚之物。 历史发展 追溯回1837年,生于德国(1801年),原籍法国的Thierry HERMES,创始了他的马具制造公司,他的首宗生意即是为马匹制造项圈!为了让马匹能配戴最贴颈的项圈,Thierry HERMES耗费了大量的时间和心血,一丝不茍,终于在1867年的世界皮革展览中获得一等业务奖章,也由此奠定并开展他在马具皮革等系列的坚固基础。然而,这个由马具制造做出发的家族企业,在汽车的问世之时有了极大的变化,在第三代Charles-Emile HERMES的操控下,爱马仕(Hermes)不但没有濒临淘汰的命运,反而推出皮件系列和「马鞍针步」的行李箱,创造了爱马仕精神的崭新风格,使爱马仕事业经历有如脱胎换骨般的成长,并确立了爱马仕独树一帜的风格。 1920年代,爱马仕(Hermes)的发展路线也积极拓展至手提袋、旅行袋、手套、皮带、珠宝、笔记本,以及手表、烟灰缸、丝巾等。甚至在第五代Robert DUMAS的接掌后,更陆续推出了香水、领带、西装、鞋饰、沐浴巾、瓷器、珠宝、男女服饰、手表和桌饰系列等新商品,让爱马仕(Hermes)真正成为横跨全生活方位的品味代表。如今的爱马仕(Hermes)集团分为三个体系,即Hermes Sellier(皮革用品)、La Montre Hermes(手表)及Hermes Parfums(香水);在全球拥有186家专卖店、56个零售专柜,为了维持一贯保有的爱马仕品味与形象,所有产品的设计制作、对每家专卖店的格局设计,连陈列柜都是在法国原厂订制,才空运至各地,期望保持的是百年历史的坚持。 品牌现状 目前的爱马仕(Hermes)集团,总部坐落于著名的福宝大道24号,负责人则是Jean-Louis Dumas-HERMES杜迈�6�4爱马仕。其中的女装总设计师是Martin Margiela(已离任),这位自1998年秋冬开始加入爱马仕家族的比利时籍设计师,以一向低调的风格作风与追求精致完美的创意,让爱马仕(Hermes)女装保有爱马仕(Hermes)集团依旧的优雅,没有多馀的设计,却彰显服饰的气质,同时展现衣服的机能性与高度的舒适性,是当今持续让爱马仕(Hermes)掳获人心的重要人物。 让所有的产品至精至美、无可挑剔,是爱马仕的一贯宗旨。目前爱马仕拥有14个系列产品,包括皮具、箱包、丝巾、男女服装系列、香水、手表等,大多数产品都是手工精心制作的,无怪乎有人称爱马仕的产品为思想深邃、品位高尚、内涵丰富、工艺精湛的艺术品。这些爱马仕精品,通过其散布于世界20多个国家和地区的200多家专卖店,融进快节奏的现代生活中,让世人重返传统优雅的怀抱。历经了160多年的风雨沧桑,爱马仕家族经过几代人的共同努力使其品牌生名远扬。早在20世纪来临之时,爱马仕就已成为法国式奢华消费品的典型代表。20世纪20年代,创立者蒂埃利。爱马仕之孙埃米尔曾这样评价爱马仕品牌:“皮革制品造就运动和优雅之极的传统。”爱马仕只是巴黎城中的一家专门为马车制作各种配套的精致装饰的马具店,在1885年年举行的巴黎展览会上,爱马仕获得了此类产品的一等奖。此后,爱马仕之子埃米尔。查尔斯再建专卖店,生产销售马鞍等物品,并开始零售业务。随着汽车等交通工具的出现和发展,爱马仕开始转产,将其精湛的制作工艺运用于其他产品的生产之中,如钱夹、旅行包、手提包、手表带,以及一些体育运动如高尔夫球、马球、打猎等所需的辅助用具,也设计制作高档的运动服装。爱马仕品牌所有的产品都选用最上乘的高级材料,注重工艺装饰,细节精巧,以其优良的质量赢得了良好的信誉。在爱马仕的历史上,又一起轰动一时的新闻时间,是其在1920年为威尔士王子设计的拉链式高尔夫夹克衫,成为20世纪最早的皮革服装成功设计。爱马仕的第四代继承人让。盖朗和萝伯特。迪马,在其皮革制品的基础之上,又开发了香水、头贴等新品类,到本世纪60年代,不断发展壮大的爱马仕公司又有了各类时装及香水等产品。1970年,爱马仕还只是一个纯手工业的家庭工厂,但15年后,它已发展成为制作高级精品的超级跨国公司,营业额扩大了5倍,如今,爱马仕公司的规模还在不断扩大。1992年的营业额达到25亿法郎(约值人民币37.2525亿元,纯利润为1.76亿法郎。). 答案补充 英语的我帮你找了,但是没有,建议你看一下爱马仕的中文介绍,希望对你有帮助! 答案补充 爱马仕基本没缺点,它的丝巾也很有名的!你想了解这个牌子,应该知道的啊!
Hermes is the messenger of the gods in Greek mythology. An Olympian god, he is also the patron of boundaries and of the travelers who cross them, of shepherds and cowherds, of thieves and road travelers, of orators and wit, of literature and poets, of athletics, of weights and measures, of invention, of general commerce, and of the cunning of thieves and liars.[1] His symbols include the tortoise, the rooster, the winged sandals, and the caduceus. The analogous Roman deity is Mercury.The Homeric hymn to Hermes invokes him as the one of many shifts (polytropos), blandly cunning, a robber, a cattle driver, a bringer of dreams, a watcher by night, a thief at the gates, one who was soon to show forth wonderful deeds among the deathless gods.[2] He protects and takes care of all the travelers, miscreants, harlots, old crones and thieves that pray to him or cross his path. He is the messenger of the gods and does his job very well. He is athletic and is always looking out for runners, or any athletes with injuries who need his help. Hermes is a messenger from the gods to humans, sharing this role with Iris. An interpreter who bridges the boundaries with strangers is a hermeneus. Hermes gives us our word hermeneutics for the art of interpreting hidden meaning. In Greek a lucky find was a hermaion. Hermes delivered messages from Olympus to the mortal world. He wears shoes with wings on them and uses them to fly freely between the mortal and immortal world. Hermes, younger than Apollo, was the youngest of the Olympian gods.Hermes, as an inventor of fire,[3] is a parallel of the Titan, Prometheus. In addition to the syrinx and the lyre, Hermes was believed to have invented many types of racing and the sport of wrestling, and therefore was a patron of athletes.[4]According to prominent folklorist Meletinskii, Hermes is a deified trickster.[5] Hermes also served as a psychopomp, or an escort for the dead to help them find their way to the afterlife (the Underworld in the Greek myths). In many Greek myths, Hermes was depicted as the only god besides Hades, Persephone, and Hekate who could enter and leave the Underworld without hindrance.Along with escorting the dead, Hermes often helped travelers have a safe and easy journey. Many Greeks would sacrifice to Hermes before any trip.In the fully-developed Olympian pantheon, Hermes was the son of Zeus and the Pleiade Maia, a daughter of the Titan Atlas. Hermes' symbols were the rooster and the tortoise, and he can be recognized by his purse or pouch, winged sandals, winged cap, and the herald's staff, the kerykeion. Hermes was the god of thieves because he was very cunning and shrewd and was a thief himself from the night he was born, when he slipped away from Maia and ran away to steal his elder brother Apollo's cattle.In the Roman adaptation of the Greek religion (see interpretatio romana), Hermes was identified with the Roman god Mercury, who, though inherited from the Etruscans, developed many similar characteristics, such as being the patron of commerce. 答案补充 你是想要品牌介绍还是要希腊神话中的神话人物Hermes的介绍啊?